Bourjois Paris Volume Glamour Max Definition Mascara in 51 Max Black

Mar 29, 2012

Even with my small and sparse lashes the idea of applying mascara never occurred to me. Skipping many years and coming to about one year ago Maybelline was having some offer ( a gift on purchase on INR800 or something) and I could not reach the figure. The SA (who was a guy BTW) suggested me mascara. He applied DAL (Define A Las) and CVE (Colossal Volume Express) on eyelashes and I ended up with DAL. I also got CVE after DAL was finished as DAL was discontinued. It didn’t work for me and I finally realized that only the mascara with bristles are better for me. The one with brushes (no matter how dense) are useless.

Skipping few months, I finally found the one with bristles till the end of the wand and with spaces between the spikes – Hello, Bourjois Paris Volume Glamour Max Definition Mascara in Max Black.

What website says about this – 



Your weapon of lash seduction! 


Its target: Every single lash 

Its secret weapon : 500 bristle brush + special tip for tiny lashes 

Its innovation: 500 bristle mega brush with ultra-fine and supple bristles coat every single lash for maximum volume. PLUS, its special brush tip contains lash micro-captors to reach even the smallest of lashes. 

Its formula is enriched with volume-boosting agents and black pearl extract (Whhaaaatt??? ) for fully coated intense black, luminous lashes that for up to 16 hours**. 

And…it’s good for my eyes! 

Suitable for sensitive eyes and contact lens wearers. Its formula contains natural wax to protect and fortify your lashes. 

*Scientifically tested on 30 women **Scientifically tested on 61 women 

My Words

Packaging – As always Bourjois managed to give the prettiest package – a pink mascara. But the packaging is bigger, in fact fatter than CVE.

Wand – I cannot count and tell if there are 500 bristles or not but there are those tiny ones on the end. If you are a regular mascara owner then you know that when the bottles is full then you sort of get those tail of mascara on the tip as you pull it out (hope this is making sense…you will know if you use those creamy formula mascara). Now, this tail kinda hide those bristles and to actually use those tiny bristles which no doubt are awesome, you need to wipe out that tail leading to lots of product loss. I don’t mind that much as I will never finish it because no matter how pretty mascaras are, they won’t be used for more than 3-4 months if used frequently and 7-8 months otherwise.

On My Lashes – For the first time, I ended up applying on my eyelids as well because its more thicker wand. Application was easier later on. I used a rotating motion…hope it start coming with a rotating wand..and it was better. There was very less curling effect by this alone but all in all I liked it. Observe how the tiny lashes are highlighted properly in the second pic compared to the first one.

Stay – this is the worst part for me. No, it’s not less, it too much. I will never keep my mascara for more than 10 hours any day. Taking off the mascara at the end of the day was quite a fight for me as I misplaced my Maybelline eye lip makeup remover the same day! Then I remember – Waterproof! And that the SA who first motivated to buy a mascara told me – Never buy waterproof mascara as you have very tiny and sparse lashes....unless you cry a lot or sweat a lot. Removing waterproof mascara, no matter how good the cleaner is can hamper the growth and can also cause breakage! much of gyan from a male SA. ( I remember that I listened like a fool and Goggled this when I returned as somewhere ..ahem…I was not trusting  a 'him' )

Price – 575 INR which I felt is leeeetttlllllllle to much for something that I will own for just 3 months. I might just keep the want. ( I remember doing a same when CVE was not working for me and DAL was discontinued. Thankfully another male SA gave me 2 from his saved up stock…I just realized…I kinda gel very nicely with male SA…remember the NewU incident! )


The Sweet
  • Cute packaging 
  • does not flakes 
  • bristles till end 
  • super long stay 
  • waterproof 
  • perfect for sparse or less lashe
The Bitter
  • hard to apply initially as it touched my upper eyelids but later it was fine 
  • tough to remove 
  • complete no for people who have longer lashes 
  • price may be on the higher side for majority of people

An appeal to my Darling Readers – If you are Indian then please apply mascara. It’s far better, natural and pops your eyes than black Kohl. Just try once as I am not forcing you. Start with a creamy formula and do test and found what kinda of want is suitable for you. Do not buy very costly ones unless you are in the mood to splurge. If you are non-Indian and apply mascara – Kisses to you! 

Have you used this mascara or any other Bourjois mascara? 
Do let me know if you know any other mascara with similar bristles.


  1. good review dear..i didnt use mascara like this...have to try..

  2. nice review thnks for sharing ...i have used a mascara with a similar kind of brush with dense tiny bristle .. they accentuate tiny lashes very well ...

  3. Replies
    1. Yes! I am using mascara just because that guy! and he actually said all that! SA in NCR in general are very nice

  4. Whoa honey seems like you hauled the entire Bourjois counter! Leave some for us :P The mascara looks good, but way more than what I'd pay for mascaras

    1. I know it was more for a mascara...and wait my dear Pooja..there is more Bourjois to come here :)

  5. Thoroughly love all the Bourjois mascaras unfortunately with L'Oreal, Maybelline and Bourjois, they keep discounting the good ones and bringing crap ones into the market.

  6. I share the same thought abt the tip of the mascara wand., btw I love ur blog :)


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